A bit about me-me


The new brand for alpha females.

We have started a wolf pack; adding fuel to the fire that comes with strong women.

We empower each other, love each other, and strive for each others success.

We apologize for nothing, and embrace everything


Our mission is to empower women, and provide them with fierce, quality clothing that can represent every one of our customers as an individual. We are forward thinking and inspired by you, our customer, and aim to share that point through our branding and clothing.

We are straight talking, bold and to the point - and everything we do encompasses the strength and confidence our girl gang thrives on.


Our clothing is carefully developed and designed by our in house creative team, and styled for the millennial fierce female our brand is driven for. We are inspired by the real women on the street, and want to give them confidence to own their day and their look, everyday that they decide to wear our clothing.

We are a growing brand, and use our developing identity as a tool to focus on the quality and wear ability of our clothing, to make sure every member of girl gang feels all levels of fierce when they shop with us.